For the return of the Bronx Zoo's summer event Passport to the World, we showed New Yorkers that adventure is just a train, or bus, ride away.
Designer – Matt Peters
Sometimes you have to make something out of nothing. We made a pretty good something for “Boo” in 2018.
Custom Snapchat filter for the event
The only thing better than going to see animals at the Bronx Zoo? Drinking beer and seeing animals at the Bronx Zoo. We were tasked with driving attendance through social channels.
Copy: Bring your crew to Brew at the Zoo. Try 100+ beers and see animals from around the world. Plus enter the Halloween Costume Contest. Oct. 19th only!