Less Binge Watching. More Binge Learning.

The Great Courses rebranded its streaming product, now called Wondrium. They needed to introduce the new Wondrium brand to new as well as existing customers and drive subscriptions for the new platform. We as humans wonder about so many things. And Wondrium is a great place to quench that curiosity. We knew a catchy song and jib jab characters was the way to go.